Istri vyapaaris Enabled
0
+
Income
Uplift (Annual recurring)
Uplift (Annual recurring)
0
Cr+
Additional productive hours enabled in an year (Annual recurring)
0
L
Tonnes
coal reduced from ecosystem (Annual recurring)
coal reduced from ecosystem (Annual recurring)
0
K
CHALLENGES
Istri vyapaaris are ubiquitous in every neighbourhood across India. These vyapaaris primarily use Coal-based iron boxes. This key asset of their business has not evolved from 19th century, though we are now in the
21st century.
19th century solution to cater to modern day business demands
Heating coal iron box takes up to 2 hour daily
Reduced productivity Stagnation and efficiency in business
Rise in Coal Prices
WHY LPG IRON BOX
Istriwalas operate using pushcarts to cater to their customers across different parts of the city. Due to the portable nature, they do not have access to a permanent electricity supply for their business. An LPG Iron box, connected to a commercial cylinder, changes how a vyapaari operates his business.
OUR APPROACH
The current Approach addresses the affordability, accessibility and awareness barriers to bring in sustainable ecosystem change
-
Accelerate
Demand
- State Govt /CSRs for incentivizing adoption through subsidies
- Implementation Partners - for driving conversion
- Sanghas, Last-mile to build product awareness
-
Transform
Market
- Manufacturers to produce more, improve Quality
- Retailers to stock more
- Financers for subsidy & loans
- Marketing Channels to enhance awareness
- After-Sales service points
- Transform Substenance
- Strengthen After-Sales service
- Implementation Partners - for driving conversion
- Create awareness of results
STAKEHOLDERS
Manufacturers
and
Distributers
Istri Vyapaaris
Gas Suppliers
Partner and Funders
OUR PRESENCE
BENGALURU
CHENNAI
HYDERABAD
JAIPUR
DELHI
STORIES OF IMPACT
Venkatesh used a coal ironing box and earned INR 400-500 daily, but his income increased 1.4 times after transitioning to LPG ironing boxes as now he can iron more clothes. Finishing is perfect in the LPG iron box. He says, “Customers used to be unhappy with us whenever their clothes got burnt due to coal. Now we do not have any such problems. Further, coal has to be changed 4-5 times a day. This time can be saved if you use an LPG iron box. The best part of this iron box is that we can adjust the heat based on the type of clothes we are ironing.”
VenkateshVyapaari 
“Within a few months, I noticed the astounding impact of using the LPG iron box, so I decided to buy a second one for my husband, who is also an ironing vyaapaari. The number of clothes we could iron per day increased from 150 to 300, leading to a significant upliftment in our income. Personally, I experienced a surge in confidence as I could now iron delicate clothes without the constant worry of burning them with cinder.
SatyaBangalore based Vyaapaari 
The transition to an LPG iron box has significantly changed how I work. Working with coal used to leave my hands black, often staining the white clothes. The LPG iron box has eliminated this challenge. My customers are now happy and satisfied. Additionally, it heats up within just 5 minutes, saving me valuable time and ensuring customer satisfaction.
Saathesh Bangalore based Vyapaari 
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Venkatesh used a coal ironing box and earned INR 400-500 daily, but his income increased 1.4 times after transitioning to LPG ironing boxes as now he can iron more clothes. Finishing is perfect in the LPG iron box. He says, “Customers used to be unhappy with us whenever their clothes got burnt due to coal. Now we do not have any such problems. Further, coal has to be changed 4-5 times a day. This time can be saved if you use an LPG iron box. The best part of this iron box is that we can adjust the heat based on the type of clothes we are ironing.”
VenkateshVyapaari
“Within a few months, I noticed the astounding impact of using the LPG iron box, so I decided to buy a second one for my husband, who is also an ironing vyaapaari. The number of clothes we could iron per day increased from 150 to 300, leading to a significant upliftment in our income. Personally, I experienced a surge in confidence as I could now iron delicate clothes without the constant worry of burning them with cinder.
SatyaBangalore based Vyaapaari
The transition to an LPG iron box has significantly changed how I work. Working with coal used to leave my hands black, often staining the white clothes. The LPG iron box has eliminated this challenge. My customers are now happy and satisfied. Additionally, it heats up within just 5 minutes, saving me valuable time and ensuring customer satisfaction.
Saathesh Bangalore based Vyapaari
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